International Institute of Creative Marketing Launches 1st Digital Marketing Qualifications in India


Released 14th July 2008: The International Institute of Creative Marketing (IICM) is set to launch the IICM Certificate in Digital Marketing in India this year. In advance of the direct promotion of the qualifications in the regions, half of the spaces on the Certificate have already been filled.

Marketing students and managers in India looking to update or improve their skills are being invited to free counselling with the IICM’s Director, Rachna Gupta, in Mumbai and New Delhi next month.

Rachna says, “The dramatic growth of direct marketing and e-commerce in India and Asia has created an unparalleled skills gap. No one is better placed than the IICM to meet the direct marketing training requirements in these markets, making this a really exciting time for us.”

She adds “The IICM Certificate is a must for anyone who wants to get ahead in the digital marketing profession. The course enables you to manage key issues arising across many industry sectors from both a practical and a strategic level.”

Professor Nijay Kumar Gupta who holds over 25 years of experience in International Trade, Banking & Marketing, says, “I would certainly recommend the IICM Certificate course in Digital Marketing. The techniques and methods it provides have proved invaluable in developing our digital marketing and business practices. The course is very well presented with the emphasis on both the practical and the theoretical.”

IICM will deliver the two-week intensive Certificate course in Mumbai & New Delhi. This will be followed by self-directed learning, two assignments and one final exam.

The Certificate in Digital Marketing, is a new qualification being…


Source by Rachna Gupta

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